Built for Men Who Don’t Have Time to Screw Around

“Dropped 18 pounds and finally stuck to something real. The Blueprint gave me the structure I needed without wasting my time.” J. Martinez, 42

🔥 Inside the Tactical Transformation Blueprint:

  • How to eat for fat loss and muscle without tracking forever
  • Real-world nutrition that fits your life (not some fad)
  • Training splits and workouts built for strength, energy, and grit
  • Tactical strategies to stay consistent when life hits hard
  • No hype. Just a system that works—if you do.

Time to cut the noise and get to work.

No Excuses. No Gimmicks. Real Results.

I’m Coach Bill Fountain.

Husband. Father. Coach. Business manager. Founder of ApexFit Performance.

I’ve spent over 25 years pushing through setbacks, injuries, and the kind of pressure that breaks most men. I know what it’s like to fall off track—and what it takes to come back stronger.

That’s why I built ApexFit—for guys like me who are done with excuses and ready to take full control. Everything here is forged from real-world experience and backed by discipline, not hype. No gimmicks. No fluff. Just results.

I hold multiple certifications through NASM, including personal training, nutrition coaching, weight loss, behavior change, and physique coaching—so you’re not just getting motivation, you’re getting real expertise.

Whether you want to learn the process or follow a custom plan that lays it all out, I’m here to get you moving in the right direction.